AS A TEAM OF DIGITAL NATIVES WE HAVE A NUANCED UNDERSTANDING OF THE DIGITAL SPHERE AND KNOW THAT WEB DESIGN IS SO MUCH MORE THAN JUST A PRETTY DESIGN.
Whether you like it or not, your website is your calling card and a crucial part of your brand image. Customers will visit your website and get an instant impression of your business. These impressions will stick.
Luckily, we have the experience to ensure we develop websites that have user-experience, branding, and SEO optimisation at the forefront. By blending creativity with analytics, we’ll make sure your website is more than just an aesthetic.
Read more about our web development services.
Branding isn’t just your business name and products. It is the entire look and feel of your presence on- and offline, and cannot be ignored when it comes to attracting and retaining customers. If your branding isn’t hitting the right notes with your target audience, you’ll miss out on sales and leads.
Successful branding requires a long-term strategy that encompasses everything from your tone to your graphic design. What colours are you using, what fonts, what tone are you speaking in? Is it consistent? All of these details signal to consumers what type of audience you are trying to attract and if they want to be part of that audience.
Having a strong and bold visual aesthetic is crucial to your business. The decisions you make when designing a website have significant impacts on the success of the business. To attract the target market you want, businesses must thoroughly understand the complexities of branding and web design.
Ultimately, this requires attention to detail. A strong brand needs to be cohesive, and visible in all of your materials, whether it’s your letterhead and business cards, or your website.
Our years of experience have offered our clients impeccable website design and branding. With the combination of both visual and optimisation strategies, we know what it takes to make a great brand that hits the right notes with the correct audience – on and offline.
Do you want to find out more how we can use our expertise to ensure your website and branding are working for you? Contact us today to find out how we can help you.
Download our handy checklist for migrating a website without losing any SEO authority, with tips on:
We create custom, cutting edge design and SEO friendly websites that align with your brand's value and beliefs.
With a background in SEO, we understand what needs to be implemented at each stage of the web design process.
Breath new life into your brand by completing transforming how it's perceived.
In our experience, involving your marketing agency (if you have one) in the early stages of a site migration is essential so that they can ensure your SEO efforts are not harmed as a result of not copying across all relevant information.
There might be something you see as not necessary on your website, that in fact could mean the difference between appearing on the first page and not appearing at all!
If you can clearly outline your mission, values and vision it will greatly assist with making sure the finished product accurately reflects your brand. Providing some examples of other brands you want to emulate or logos you like will also mean you are more likely to end up with a design you’re happy with.