What Was The Brief
Oxford University Press required an agency to assist with not only strengthening the authoirty of the website through onsite optimisation, but also train staff in best practice when developing their site.
What WE Pitched
We developed and implemented an onsite optimisation strategy for the ELT sector of the Oxford University Press website, and regularly provide detailed SEO reports with trending marketing insights.
ABOUT OXFORD UNIVERSITY PRESS
Oxford University Press is the world's largest university press with the widest global presence. OUP enables, supports and facilitates research and scholarships for the prestigious Oxford University.
SEO Premier is the approved SEO vendor for Oxford University Press ELT which was a stringent tender resulting in numerous working projects.
SEO Premier has been a partnered with Oxford University since 2018 and enjoy a brilliant working relationship whereby we can provide ongoing digital marketing support to an excellent in-house team of staff. Our portfolio of work continues to grow with ELT and we're very proud as a business to service a British institution such as OUP. Selection criteria for approved vendors of the University is incredibly strict so we are thrilled to be trusted as the authority on SEO.
- Full onsite optimisation delivery for ELT
- PPC Management of International EMI Campaign
- SEO Guidelines document created for copywriting staff
- Training sessions delivered to improve SEO understanding
- SEO Reporting & Market Insights presented to Directors