Joseph Dawber

Managing Director

My name is Joe and my role at SEO Premier is MD which means my days generally include opening up in the morning, locking up at night and everything you could possibly imagine in the middle... then often repeat overnight as we have offices in opposite time zones so it’s a 24-hour gig!

What’s your morning ritual to set you up for a productive day?
Check phone to see what’s happened overnight at our other office despite consistently telling myself not to do that when I first wake up… Hot shower, iron shirt, extra shot piccolo and a bit of Smooth FM on the drive-in before the madness begins.

Your favourite thing about your job is…
The people. Our staff are the best. It’s a tightknit team we have at SEO Premier where we all have a good laugh but produce some outstanding work which impresses me every day. I also appreciate the opportunity to travel and having offices and clients around the globe means I keep the frequent flyer balance topped up.

Where do you want to be in five years?
Professionally, still heading up a growing agency with some of the best talent in the digital marketing space. Help the staff we have currently to develop into the best people they can be and provide a platform for young, hungry opportunists keen to make their way in the industry.

Personally, well who wouldn’t want to be sat on yacht baking in the sun with a cold beer in their hand, sea breeze in your hair and that taste on your lips which is the mixture of salty sweat and suncream. That’s what you put the graft in for and make the late nights and early starts worth it.

What’s your favourite way to unwind after a killer week at work?
Friday night, couple of beers and the tele (currently binge watching Gomorrah, Italian crime series… watch it!) Me and my partner Sophie love our food so we like having a stroll around town trying new coffee shops for a good breakfast over the weekend. Usually end up at the match in the afternoon when I’m in the UK, torturing myself watching Stockport County, in AUS the Parramatta Eels. In Sydney we like heading up to Palm Beach, have a paddle, kick back, usually fall asleep and get burnt then finish with fish & chips for the drive home. Sunday at home is nothing but 19 cups of tea, roast dinner and football on TV.

How did you get to where you are now at SEO Premier?
Cooked up a crazy idea that it would make sense to quit my stable job in Manchester and move to Sydney to start an SEO agency despite having a mortgage in the UK, my partner had a good career and I had no money, no visa, no contacts, no experience in business and no idea what I was doing in Australia. Anyway, here we are 4 years later and we’ve 15 staff, 2 offices, worked with over 200 clients and are on track for a record year.

If you could have any other job what would it be?
Professional Tea Drinker.